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MINING: A new era for Pilot Crushtec International

 



Recent Western Cape Business News

The crushing and screening specialist, previously known as Pilot Crushtec (SA) (Pty) Ltd, announced that CEO Sandro Scherf has bought out his partners and has increased his indirect stake in the company now called Pilot Crushtec International (Pty) Ltd.

Effective from March 1 2013, the transaction saw his indirect stake increase to 100% equity of the business, a leading supplier of equipment and solutions for the mobile, semi-mobile, crushing, screening, recycling, sand washing and material handling sectors.

“We have real confidence in the business and in the crushing and screening industry, locally, across sub Saharan Africa and as far afield as Australasia and South America. This move puts us in a position to heighten the scale of our business, enabling us to offer customers, at home and abroad, bigger products with bigger performances,” said Scherf. He added that the ability to effect quick delivery will be one of the company’s strengths.

The strategic alliance with Sandvik Construction announced late in 2012, saw Pilot Crushtec International become the sole distributor of the company’s mobile range of crushing and screening equipment. This alignment has paved the way for an aggressive campaign intended to achieve significant growth in both domestic and sub Saharan African markets.

“We have a management team fully motivated to take the company forward and our mission is to seek out and implement improvements in all aspects of our operations,” said Scherf.

Growth of the magnitude he envisages will require substantial investment. Pilot Crushtec International is weighing up the possibilities of alternatively moving the operation to new, larger premises or substantially increasing the size of the existing Jet Park facility. Skilled human resources will also be at a premium and an aggressive recruitment programme is under way for degreed sales engineers and suitably qualified service and technical staff.

The company’s reputation has been built on its ability to deliver world class service and Scherf intends improving this attribute still further.

“The growth of our range, especially in big high capacity products, means that we will be heavily investing in training to raise our standards despite the breadth of our ranges and increased sales.”

A planned innovation will be the introduction of an on-line help desk. This will provide diagnostic advice and service support to Pilot Crushtec International’s customers and operators 24/7 around the globe.

The step change the company is making in the scale and scope of its operations is being communicated in the content of its new advertising campaign launched in June. 

“ONE OF THE BIGGEST NAMES IN THE CRUSHING AND SCREENING INDUSTRIES JUST GOT BIGGER,” is its new focus. 

In conclusion, Scherf stated that the key ingredient which has taken the company to where it is today and will propel it forward is passion.

“The passion to ensure we remain a dynamic and aggressive company and deliver world class products and services to our customers and the passion to take us to our goal – to be the internationally respected African leader in our field.”


 
 
 
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