Western Cape Business News

Send  Share  RSS  Twitter  09 Oct 2011

VENTURES: How CSE Keeps Holding Its Own


Recent Western Cape Business News

WHILE the construction and building sectors across Western Cape remains somewhat slower than the other main centre’s – CSE Equipment, distributor of amongst others of the well-known Case equipment range - still holds out good hope for its trading conditions.

Des Buckingham, branch manager for CSE in Cape Town, says the launch of the new T Series Case backhoe loaders and skid steers ranges will inject new interest in the business. The Western Cape traditionally shows a bigger need for these types of products and, with keen pricing on these products, a further uptick in business is expected.

CSE Equipment, exclusive distributors in Southern Africa of Case equipment, has launched the latest range of Case backhoe loaders – the T Series, with enhanced power for improved productivity, increase ease of transport due to the lower transport height, reduced noise levels and greater security on site.

This range has a lifting capacity up to 4.6 tons on reinforced loader arms which have been designed for exceptional rigidity and strength.

There are two units in the T series available locally – the 580 T, and 695 ST. This series is available with tier 3 compliant, low-emission, fuel efficient engines, with 98 hp (72 kW) on the 580 T and 112 hp (82 kW) on 695 ST, providing increased power for enhanced performance.

Another important design feature is the position of the side teeth at the edge of the blade and flat bucket sides for improved bucket penetration. With a kick down button, the powershift transmission offers greater tractive effort and improved bucket fill. Automatic return-to-dig and mechanical self-levelling functions minimise operator fatigue.

For enhanced security on site, the T series has new features that include a secure oil cap breather on the hydraulic tank to prevent contamination, the engine canopy lock is situated in the cab to avoid vandalism and a lockable battery box inhibits theft from site.

This series has been designed for minimal downtime and reduced maintenance requirements. A single piece tilting engine canopy enables top and side access, from ground level, for safe and easy maintenance. The braking system uses the machine’s main hydraulic oil reservoir, which means there is no requirement for a separate filler, according to Buckingham.

He points out that the market has taken note that CSE, a wholly-owned subsidiary of the financially strong Invicta Holdings Group has been allowed to grow. Interestingly, CSE also has some other arrows in its bow which help with sales overall, according to Buckingham. It’s the sole distributor of Club Car and Jacobsen, possibly the most recognizable brands, not only on international golf courses, but local ones too.

The Club Car sets the standard for the industry, from technological advancements to rich goods looks. “Club Car golf cars deliver style, performance and advanced technologies”, Buckingham says.

Golf course operators have long been acquainted with Jacobsen mowers for greens. CSE also holds the sole agency for these products in South Africa.

The latest innovation from Jacobsen is a hybrid or battery powered system. Not only does it save time and money, but it further improves on the superior quality-of-cut that operators have come to expect from a Jacobsen ride on greens mower, Buckingham says.

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