DEVELOPMENT: USB Spreads Its Wings Into Africa
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USB Executive Development (USB-ED), the public executive development and training company of the University of Stellenbosch Business School (USB), is to extend its business management developmental activities further into Africa.
USB-ED’s flagship programme, the Management Development Programme (MDP), is to be presented for the first time in August and September this year in Ghana, Kenya and Zimbabwe. The programme is currently one of the most sought after in the institution’s portfolio, with more than 300 people attending it annually. Up till now the programme was only presented in South Africa, Namibia and Botswana.
Willemien Law, head of open programmes at USB-ED, said the programme can also be customised, as in the case with some larger companies locally for which it is tailored to accommodate their specific needs.
“Although the programme will be presented for the first time in these countries as an open programme, we can also customise it to address specific needs of the private sector and those of governmental departments,” Law said.
The content of the programme is designed in such a way to develop competencies needed to succeed on a middle management level. Although important areas as human resources, marketing, finances and economics are covered, the programme also takes cognisance of the human side of business. These include the development of areas such as leadership, emotional intelligence, team dynamics and personal mastery for a career in business.
The MDP is considered comprehensive with the aim to equip business managers with the necessary competence to implement their organisation’s strategic objectives. It develops a basic understanding of the different fields of management to ensure that managers do not perform their own management functions in isolation.
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